SEO
Initial research list. Scores will be added as each tool is reviewed against our rubric. Pricing and HIPAA/BAA status say "unknown" until we've verified them.
Semrush
Keyword/competitor research.
- Pricing
- public page (amount unknown)
- Affiliate program
- yes (affiliate LP loads)
- Our score
- Not yet scored
Ahrefs
Backlinks/keywords.
- Pricing
- public page (amount unknown)
- Affiliate program
- unknown
- Our score
- Not yet scored
BrightLocal
Local SEO, citations, rank tracking.
HIPAA/BAA: Not applicable for normal use (local listings and rankings, no patient data). Its Grow tier sends review requests, so keep PHI out of those.
- Pricing
- 1 location: Track $41/mo, Manage $54/mo, Grow $65/mo billed monthly (about $31/$40/$49 a month billed annually). 14-day trial, no card.
- Affiliate program
- unknown
- Our score
- 66/100 (provisional)
Surfer
AI content optimization.
- Pricing
- unknown
- Affiliate program
- yes (affiliate page)
- Our score
- Not yet scored